This is our first post in a series of many yet to come. We have created ‘Case Studies’ where we use situations to explain how Infiltrend can be used and adapted. We discuss the logic behind the campaign and how the influencers have turned it into content. The stories behind the case studies are fictional.
Our first case study involves the newly opened cafe, Eternal Foodie.
Eternal Foodie considers being environmentally friendly as a top priority and this can be seen in the way they have designed their cafe and the packaging they use. They are also pet-friendly and baby friendly. This is quite common nowadays, however, the way in which they have embraced this is quite unique.