Has your brand been influenced?
Is this your first time? The concept of engaging and working with bloggers and influencers to activate your audiences is more than just a trend. It seems to be a concept that many brands are beginning to explore. And rightly so. Influencer marketing is essential for your brand to remain current and to keep up…
Micro Influencers
Why have they become so popular? The Internet has done so much for society. The list of opportunities since it’s invention is really just never ending. But we aren’t here to go through memory lane of all great things that have been achieved. We are here, however, to talk about the rise of the micro…
Infiltrend is sponsoring and speaking at it’s first ever event!
Why do brands need influencer marketing?
If you look after a brand, why should you be reading to this? Because your customers aren’t listening to you anymore. At least not the way they used to. Your customers are, predominantly, on social media. Whatever age. They do not watch TV the way they used to, they stream or watch Netflix. TV advertising…
Balance Festival 2017
The Infiltrend team is attending the Balance Festival 2017 in London this weekend. The festival is all about food, fitness, wellness and travel. Infiltrend is committed to working with small to medium sized brands and influencers. We want to position ourselves to as a tool and a means of support to you. Working within the…
Content Planning & Creation – Driving Conversion – 2
This is Episode 2 in our ‘How To Drive Conversions’ series. In our post this week, we discuss and look into driving conversions through BLOG POSTS. As we said last week, a conversion is a click on the content that has an embedded URL from an Infiltrend campaign. The URL is what the influencer will receive when accepting…
Content Planning & Creation – Driving Conversion
Welcome to our new Blog Series – How To Drive Conversions’ . This week we look into Instagram. But first, let’s remind ourselves what a conversion is. Infiltrend tracks conversions (only in Pay Per Click Campaigns). A conversion is a click by the influencer’s audience. The click will be on the URL submitted by a brand…